A–Z Glossary

Targeted advertising

Targeted advertising uses information about a person’s interests or activity to select advertisements likely to attract their attention.

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Teaching children how algorithms influence what they see online

Teaching children how algorithms influence what they see online

What an algorithm does online An algorithm is a set of instructions used by software to process information and produce an outcome. Online platforms use many algorithms to organize search results, rank posts, recommend videos, suggest accounts, select advertisements, and decide which notification appears first. The system may examine signals such as what a child […]